It describes meat or fish (used for pet food) that "originally were fit for human consumption" and that, however, are reclassified to feed grade for business reasons.

At Almo Nature, we respect a pet’s specific nature: our HQS recipes are prepared by carefully selecting the best quality ingredients as you would if sourcing the ingredients and preparing their meals at home.

Our recipes do not contain any meat meal, just HQS fresh meat or fish: and these fresh ingredients – before becoming food for our pets – were originally intended for human consumption.

Feeding cats or dogs HQS recipes doesn’t humanise them but respects their natural, biological evolution as carnivore species and increases the chance of them living healthier, longer lives.

Benefits of an HQS Fresh meat/fish diet
Why HQS fresh meat or fish is so important for your cat:
Respects a cat’s carnivorous nature

Cats are strict carnivores and require significantly more proteins than dogs since proteins are fundamental to many of a cat’s biological and metabolic functions.

Contains ready to use high quality proteins

100% HQS fresh meat or fish is the best source of high quality proteins: no vegetable protein (derived from corn, potatoes, etc.) can guarantee the same essential amino acids.

Avoids adverse food reactions

Feeding your cat with the best HQS fresh meat or fish can help protect against adverse food reactions, improving their general health.

A natural source of taurine

HQS fresh meat or fish is a natural source of essential amino acids such as taurine, which is essential for a cat’s cardiac (heart), brain and nervous system functions.

Health & beauty

HQS ingredients guarantee optimal nutrition and health to all cats: toned muscles, a lean feline physique, bright eyes, healthy gums and a plush, shiny coat.

Ancestral taste

Cats are natural born predators: we still see them hunting at home. Real meat or fish is the best choice to make our ‘predator cats’ happy.

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